Venture by Scania

PROJECT DETAILS/
Web & Digital Design
Concept Development
Coding Animation
Campaign Landing Page
UX/UI-Design
The book makes you feel it. The site makes you act on it. VENTURE turned Scania's innovation arm into a sci-fi universe, each venture written as a character. Working in the team from concept through execution, I took the campaign's visual direction and translated it into the digital design. The site is the hand between the book and Scania: where partners land after the book reaches them, where the story gets concrete, and where the real ventures are explained clearly enough to act on. Same world, same tone, but built to convert curiosity into a conversation.
"The book earns the feeling. The site had to earn the next step, without losing the world that got them there."
Client
Scania
Year
2026
Type
Client Graduation Project




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